The continuum of transformational leadership contains ______.
A. two non-intersecting continua
B. is one single continuum
C. is made up of independent transformational variables
D. is plotted on x and y axes to show variable interaction
B. is one single continuum
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"Export selling" involves tailoring various elements of the marketing mix to global market requirements
Indicate whether the statement is true or false
________ is direct communication to a consumer that is conducted over the telephone
A) Direct order B) Telemarketing C) Direct-response advertising D) Direct selling E) Promotional selling
Which of the following would not be a useful way to increase cash collections from customers?
a. lock boxes b. customer debit cards c. increasing the length of the payment period d. electronics funds transfers
Before Damon became a high school science teacher this year, he operated a large landscaping company. The school board was about to spend several thousand dollars for a new type of grass to be planted in an athletic field. Damon approached the chairperson of the school board and told her about the limitations of the recommended grass type and explained how the investment would be unwise. Damon was embodying which of Carsten and colleagues’ perspective on followers?
A. followers get the job done B. followers support the leader C. followers challenge leaders D. followers learn from leaders