According to a study conducted for the IABC Research Foundation on what constitutes good management in PR,:
a. PR management is strategic.
b. PR reports directly to top management.
c. the PR staff is comprised of PR professionals appropriately educated and versed in the body of knowledge.
d. all of the above
D
Communication & Mass Media
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_____ couples live together but view their relationship more as a matter of convenience
A) Traditional B) Independent C) Separate D) Universal
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The Telecommunications Act of 1996 was responsible for tightening federal control over telecommunications companies
a. True b. False
Communication & Mass Media
Scent can influence the attractiveness of food
Indicate whether this statement is true or false.
Communication & Mass Media
Which factor leads to negative attribution of individual credibility?
a) clear and concise b) metaphors and similes used c) lacking humor d) uncertainty admitted
Communication & Mass Media