Internal resources needed for a PR campaign include the following, EXCEPT
a. Financial resources such as for travel and printing
b. "Buy-in" from the organization's leadership
c. Sufficient PR staff
d. A guaranteed "ROI"
d
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Only minimal attention needs to be paid to the nonverbal clues during the discrimination level of listening, because what we should be discriminating are the words and their meanings
A. True B. False
What are some of the risks you see when it comes to embracing a “snarky” voice on social media? Outline three key risks that are associated with this type of writing style on social media.
What will be an ideal response?
Explain the following statement: "To anticipate your audience's expectations, gather details about the specific speech situation.""
Fill in the blank(s) with the appropriate word(s).
A speech should contain
A. metaphors and idioms B. introduction, body, and conclusion C. topoi, inventio, and elecutio D. power and vision