How have trends in channel leadership recently shifted?
What will be an ideal response?
Traditionally, manufacturers were channel leaders due to their ownership of powerful brands and access to customer information, but increasingly retailers are taking on leadership roles due to the number of customers they influence and the sophistication of their marketing approaches.
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Rodriguez Inc is considering a project that costs $200,000. The company expects the annual cash revenues to be $75,000 and annual expenses (including depreciation) to be $30,000. The project has a ten-year useful life and a residual value of $25,000. Assume Rodriguez Inc uses the straight-line method of depreciation. Using the above information for Rodriguez, the project's payback period (rounded
to two decimal places) is A) 2.31 years. B) 3.20 years. C) 2.14 years. D) 2.50 years.
Procrastinating has the potential to improve your productivity
Indicate whether the statement is true or false
Which of the following is an advantage to exporting goods to reach international markets rather than entering into some form of FDI?
A) fewer agency costs B) fewer direct advantages from research and development C) a greater risk of losing markets to copycat goods producers D) an inability to exploit R&D as effectively as if also invested abroad
A $10,000, 8 percent coupon bond that sells for $10,100 has a yield to maturity ________
A) equal to 8 percent B) greater than 8 percent C) less than 8 perfect D) that cannot be calculated