What is another term for the two-factor need theory?
A. hierarchy of needs
B. motivator-hygiene theory
C. McClelland’s need theory
D. goal-setting
B. motivator-hygiene theory
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Beckham Corporation has 3,000 shares of $100 par value, 7 percent cumulative preferred stock, and 10,000 shares of $10 par value common stock outstanding during its first five years of operation. Beckham Corporation paid cash dividends as follows: 2006, $14,000; 2007, $18,000; 2008, $65,000; 2009, $30,000; 2010, $15,000 . The amount of dividends received by the preferred stockholders during 2010
was a. $17,500. b. $15,000. c. $16,500. d. $17,000.
Breaking bulk and creating assortments are both examples of ________ functions provided by channel intermediaries
A) communication B) marketing C) exchange D) facilitating E) physical
Ewa, the owner of Face-2-Face Enterprises, is a sole proprietor. What are the chief characteristics, advantages, and disadvantages of this form of business organization? Ewa wants to obtain additional capital to expand Face-2-Face, but she does not want to lose control of the firm. As a sole proprietor, what is her best option to attain these goals?
_____ tests are used in order to determine whether an ad or commercial conveys the meaning intended.
A. Day-after recall B. Inquiry C. Recognition D. Comprehension E. Portfolio