What are two strategies for attracting audiences covered in part IV of the readings?
What will be an ideal response?
One strategy is that of “celebrity performance” by nonfamous people. In this way,
everyday people are more likely to actively consume media texts and forms if they too
can be counted as a celebrity and, thus, achieve the positive social status typically
associated with celebrities. The drive for status will attract audience participation and
increase the number of users/consumers. A second strategy is “corporate
intertextuality.” By linking multiple texts across genres and audiences, the visibility
increases, which then increases interest and viewers.
You might also like to view...
Why did James Madison oppose the inclusion of a list of individual rights in the Constitution?
A. He did not believe in the concept of individual rights before a federal government. B. He believed the act of listing such rights would limit them in practice. C. He worried it would limit the power of the federal government too severely. D. He doubted that the states could ever agree on a specific list of rights. E. He was afraid the listing of such rights would bring an end to slavery.
In the 1950s, crimes committed by juveniles
A. did not dramatically increase. B. soared, particularly in categories of violent crimes. C. were the most visible evidence of widespread restiveness among young Americans. D. resulted in widespread social unrest during the decade. E. did not receive much public attention.
During the months preceding the election of 1864, Abraham Lincoln ______________________.
A. feared that war-weariness among Northerners would lead to his defeat B. considered jailing several Democratic leaders until the election was over C. attempted to win the Democratic nomination as well as the Republican nomination D. devoted himself to electing Republicans to Congress because he felt certain he would be re-elected
Thucydides contribution to the field of history was the notion that
a. the past should be studied without concern for the present or the lessons it might offer. b. there was an exact pattern of repetition in all human affairs. c. human nature showed no signs of order. d. historical writing should balance precise facts with insights into humanity. e. Interpretation was more important than truth in historical writing.