The key assumption underlying the marketing concept is that ________.
A. consumers are most interested in obtaining generic products at low prices
B. if manufacturers make a product, consumers will buy it
C. consumers are unlikely to buy a product unless they are aggressively persuaded to do so
D. a company must determine the needs and wants of specific target markets and satisfy consumers' needs better than the competition
E. the primary focus of a business should be producing as much as it can, in the cheapest way possible
Answer: D
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Rex and Kelsey are partners who share income in the ratio of 3:2 . Their capital balances are $95,000 and $140,000, respectively. Income Summary has a credit balance of $40,000 after the second closing entry. What is Pia's capital balance after closing Income Summary to the capital accounts?
a. $71,000 b. $119,000 c. $146,000 d. $111,000
The vast majority of all job openings in the United States are
A) advertised in the newspaper. B) posted on Craigslist or Monster. C) never advertised to the general public. D) senior positions that require years of experience. E) entry level.
Rational appeals are most effective when consumers have high levels of involvement and are willing to pay attention to the ad
Indicate whether the statement is true or false
Answer the following statements true (T) or false (F)
1.With a compound tariff, the "specific" portion neutralizes the cost disadvantage of domestic manufacturers that results from tariff protection granted to domestic suppliers of raw materials, and the "ad valorem" portion grants protection to the finished-goods industry. 2.The nominal tariff rate signifies the total increase in domestic productive activities compared to what would occur under free-trade conditions. 3.When material inputs enter a country at a very low tariff while the final imported product is protected by a high tariff, the result tends to be a high rate of protection for domestic producers of the final product. 4.According to the tariff escalation effect, industrial countries apply low tariffs to imports of finished goods and high tariffs to imports of raw materials. 5.. Under the Offshore Assembly Provision of U.S. tariff policy, U.S. import duties apply only to the value added in the foreign assembly process if U.S.-made components are used by overseas companies in their assembly operations.