Ask the Experts Video 8: Craig Parks on Group DynamicsClick on the above link to access the Interactive eBook. Once you've signed in, scroll to page 231 and watch the video. When you've finished watching the video, come back to the test and answer the following question:Dr. Parks illustrates that recent research on group processes has tried to address practical problems such as finding ways to encourage consumers to conserve energy. What was identified as a possible method to make consumers more willing to reduce their energy consumption?
A. making them aware of their own energy consumption level
B. making them aware of their own energy consumption level relative to their neighbors
C. having them estimate how much they could reduce their energy cost by reducing consumption
D. encouraging whole neighborhoods to compete with one another to determine which could consume the least amount of energy
Answer: B
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