Which element of the marketing mix is most relevant to the activity "delivering value"?

A. product
B. place
C. price
D. purchasing
E. promotion


Answer: B

Business

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Ethical decision making in business is limited to major corporate decisions with dramatic social consequences.

Answer the following statement true (T) or false (F)

Business

Refer to the following selected financial information from Texas Electronics. Compute the company's inventory turnover for Year 2. Year 2 Year 1Cash$37,500 $36,850 Short-term investments 90,000  90,000 Accounts receivable, net 85,500  86,250 Merchandise inventory 121,000  117,000 Prepaid expenses 12,100  13,500 Plant assets 388,000  392,000 Accounts payable 113,400  111,750 Net sales 711,000  706,000 Cost of goods sold 390,000  385,500 

A. 4.72. B. 4.33. C. 3.28. D. 3.86. E. 5.78.

Business

Common types of persuasive requests include claim messages and requests for special favors and information

Indicate whether the statement is true or false

Business

The book value of the existing asset is ________. (See Table 11.3)

A) $7,250 B) $15,000 C) $21,250 D) $25,000

Business