Brent is taking part in an experiment in the cognitive neuroscience laboratory on campus. He is made to read silently sequences of words flashed on a computer screen. Simultaneously, the electrical activity of his brain is recorded through electrodes placed on the outside of his skull. The brain-scanning technique used in this study is
A. functional magnetic resonance imaging (fMRI).
B. positron emission tomography (PET).
C. transcranial magnetic stimulation (TMS).
D. electroencephalogram (EEG).
Answer: D
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The primary difference between the models of persuasion proposed by Hovland and McGuire and that proposed by Greenwald is that Greenwald's model
a. does not allow for central route processing. b. emphasizes the role of elaboration in producing persuasion. c. does not include reception as one of the information-processing steps in persuasion. d. proposes that memory of message content is the most important determinant of persuasion.
Depth cues that require the use of both eyes are called
a. monocular cues. b. binocular cues. c. stroboscopic cues. d. dichromatic cues. e. convergence cues.
The loss of unused neural connections is a process called ______.
A. neuronal pruning B. synaptic pruning C. transient exuberance D. neurogenesis
One approach to treating addiction is to reduce the effects of the brain's reward system with drugs that activate GABA receptors on dopaminergic neurons.
Answer the following statement true (T) or false (F)