Lana's speech is designed to make her audience feel as if they were with her when she received a devastating diagnosis from her doctor. Which resource identified by early Greek public speakers is Lana using?
A. pathos
B. ethos
C. monos
D. logos
Answer: A
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Indicate whether the statement is true or false
Evidence serves which of the following functions?
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Beacon Pharmaceutical is launching a new migraine medication. In order to figure how to make the product more successful, Beacon Pharmaceutical has created a team of scientists and doctors, as well as product design, advertising, and marketing personnel. This is known as a __________
a. product innovator team b. project team c. marketing team d. decision team e. research team