LiteChoiceproduces six different flavors of sugar-free cookies for the diabetic population. The company also produces a large assortment of sugar-free chocolates targeted at the same population. The two kinds of products—the sugar-free cookies and chocolates—that LiteChoice produces represent the _____ of the company.

A. product chain
B. marketing mix
C. brand equity
D. product mix


Answer: D

Business

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