Which statement best reflects the research data describing the daily use of media by American 8- to 18-year-old?
a) On any given day, this population spends an average of 4½ hours watching television.
b) European youth in this age population spend an average of 5½ hours a day watching TV.
c) On average, Japanese youth in this same age population watch 6 hours of TV a day.
d) In the United States, 15-to 18-year-old watch more television than 11- to 14-year-old.
Answer: a
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Which advertising slogan for a new stereo system would be most appealing to someone in a collectivist culture?
a. "Play all of your favorite CDs and hear every nuance.". b. "Invite your friends over so they can dance to music of the highest clarity.". c. "Don't you want to have the best stereo in your neighborhood?" d. "You work hard every day—why not treat yourself to something special?"
According to Freud, the id operates on:
a. the pleasure principle b. the idealistic principle c. the reality principle d. the sublimation principle
Haptic perception is:
a. The ability to process sensory information related to coordinated movement b. The ability to perceive pain c. The ability to process discriminative touch information with memory d. The ability to determine if you have something in your palm
A husband thinks that he told his wife that he wouldn't be home for dinner, but his wife is sure that he did not. This is an example of a cognitive discrepancy in
a. perceptions. b. expectations. c. assumptions. d. attributions.