To become a successful salesperson, Sanchez had to adopt a personal selling philosophy. Which of the three prescriptions of that philosophy is not only a mindset but a skill that he has practiced and honed to become successful?
A) adopt the marketing concept
B) value personal selling
C) assume the role of problem solver or partner in helping customers make informed and intelligent buying decisions
D) focus on product knowledge and everything else will follow
E) develop the ability to create rapport with customers so they are buying from a friend
Ans: C) assume the role of problem solver or partner in helping customers make informed and intelligent buying decisions
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______ is the act of forcing ourselves to see people and situations only in certain ways.
Fill in the blank(s) with the appropriate word(s).
How can Andrew use those two days in the exhibit hall to increase his pipeline?
A) spend time studying product literature to increase his product knowledge B) present to unqualified visitors to the booth to improve his elevator pitch C) make calls to current customers during breaks to provide after-sale service D) ask co-workers to call some of his prospects to obtain potential referrals E) qualify prospects with a few questions when they first enter the booth
A written stop payment order is effective indefinitely
a. True b. False Indicate whether the statement is true or false
A strong brand needs to continually and consistently keep the trust of its customers.
a. True b. False