A ________ is a marketplace offering that fairly and accurately sums up the value that will be realized if the good or service is purchased
A) product position
B) market segment
C) mass market
D) value proposition
E) target market
D
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Specialty Foods Company maintains a separate accounts receivable account for each customer. Regarding this accounting treatment, which of the following statements is incorrect?
A) The separate customer accounts receivable are called subsidiary accounts. B) When a customer makes a payment on account, a debit is posted to the accounts receivable subsidiary account as well as to the accounts receivable control account. C) The sum of all balances in the subsidiary accounts receivable equals a control account balance. D) The purpose of this accounting treatment is to account for payments received from the customer and the amounts still owed.
A good example of a quantitative planning tool is ______.
a. scenario planning b. the Delphi technique c. brainstorming d. statistical forecasting
Which of the following is a goal of the issue-driven multi-stakeholder dialogue?
a. winning b. improving policies for addressing social issues c. improving the organization’s political prowess or position d. getting the best possible outcome for the organization
The printer manufacturer shipped all finished goods to a centrally located warehouse just down the street from an international airport
When orders came in from one country, workers at the warehouse added instruction manuals in that language and included a power supply that fit the appropriate electrical distribution system. This is an example of ________. Fill in the blank(s) with the appropriate word(s).