What are the components of an effective pitch? What steps need to be taken before delivering a pitch?
What will be an ideal response?
Before pitching a story idea, a PR needs to be a constant reader/observer of the news media. You should determine the right reporter to approach. This requires that you do the research to find reporters interested in the topic, and leave others out of the pitch altogether. This analysis is best accomplished by using a commercial database--such as Meltwater, Cision, or Business Wire--to search the topic, media and geographic area you are interested in. Once you know who to approach, you can begin to develop your approach or pitch. The pitch, to be effective, should include a short summary of the story; a connection or relevance to the publication and its readers; and be accurate, intriguing and complete.
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Which of the following would tend to INCREASE the level of speech anxiety when presenting your speech?
A) Getting an early start on your speech preparation. B) Choosing a topic you care about. C) Effectively researching your topic. D) Choosing a topic about which you know little.
Explain how costs and rewards factor into the process of social penetration. How do we use rewards and costs to make decisions about the future of a relationship?
What will be an ideal response?
__________ territories are areas you can call your own, such as your room or your office
Fill in the blanks with correct word
An interviewee can do several things to enhance the quality of their communication during the interview process including:
A. Provide a good resume and a personal mission statement B. Be prepared due to previous practice sessions C. Stick to yes and no answers in order to avoid sounding wordy D. Dress down in order to avoid appearing excessive E. A and B