Customer loyalty is limited to ensuring satisfaction by offering a wide assortment of products.
Answer the following statement true (T) or false (F)
False
Customer loyalty is more than having customers satisfied with a retailer and making repeat visits.
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Why might an organization demote an employee to a lower-level position?
A. to increase the employee's visibility B. so that the employee can get more authority C. to give the employee more responsibility D. to provide greater challenges to him or her. E. so that the employee can learn different skills
The manufacturer launches a brand building advertising campaign. The campaign does not promote any one specific car but is aimed at promoting the company as a whole. Which type of cost does this fall under?
A) direct costs B) material costs C) nontraceable costs D) traceable costs E) labor costs
When a mixed cost is graphed the slope of the line equals
A) the fixed cost per unit of output B) the total cost per unit C) the sales price per unit D) the variable cost per unit of the activity driver
Globalization has been perceived by scholars in terms of:
a. Convergence b. Divergence c. Translation d. All of the above