Which of the following is NOT what PR models include?

a. develop strategic communication targets
b. define communication goals
c. goals for consumer actions
d. identify organizational purposes


c. goals for consumer actions

Communication & Mass Media

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According to the primacy effect, if a speaker explains the five speech activities–invention,

arrangement, style, delivery, and memory–in that order, which one is the audience most likely to remember, according to the primacy effect? A) invention B) arrangement C) style D) delivery E) memory

Communication & Mass Media

Dr Morris carefully felt Patrick's throat to see whether any glands were swollen, then she leaned in close to the Patrick's face to examine his ears, eyes, and nose. Dr. Morris was using __________ or __________ touch to examine Patrick

Fill in the blanks with correct word

Communication & Mass Media

Social maintenance roles include harmonizer, motivator, supporter, and team builder

True False

Communication & Mass Media

As a public speaker, you face ethical issues when

A. organizing your speech. B. researching your speech. C. selecting the topic for your speech. D. All of these answers are correct. E. Both selecting the topic for your speech and researching your speech.

Communication & Mass Media