There are six types of major external factors that influence the marketing environment of a firm. They are: sociocultural, demographic, technological, political, legal, and ________.
Fill in the blank(s) with the appropriate word(s).
economic
The external factors that affect the marketing environment of a firm are: economic, demographic, technological, political, legal, and sociocultural.
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The objective function of a goal programming model includes only functional variables
a. True b. False
Quisha operates River Valley Soccer, an athletic equipment shop, as a sole proprietorship. Taxes on the business's income are paid by
A. no one. B. Quisha. C. the state or federal government. D. the business.
Which of the following is true of newspaper advertisements?
A. They can be reproduced quickly. B. They do not require the use of creative options. C. They are considered inflexible during production. D. They typically offer limited selectivity. E. They are highly expensive to create.
In constructing a pro forma balance sheet a manager can estimate the accounts receivable because:
A) managers typically construct a pro forma income statement prior to the balance sheet. Thus, an estimate of sales has already been made and this is critical to estimating accounts receivable. B) if the firm has already made an estimate of expected sales, then it can also estimate average daily sales. C) if the firm maintains similar credit standards it can use the current average age of accounts receivable to help estimate the anticipated average age of accounts receivable D) if the firm has each piece of information as stated above THEN they can estimate accounts receivable for the pro forma balance sheet..