Jack Gibb describes six pairs of communication behaviors that influence whether a group's climate is defensive or supportive. Which of the following communication behaviors is the opposite of evaluative?

a) Controlling
b) Problem Orientated
c) Strategic
d) Superior
e) Descriptive


ANS: e

Communication & Mass Media

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Leo Burnett believed it was important to attract as many people as possible to an ad, whether or not they were in the target audience

Indicate whether the statement is true or false

Communication & Mass Media

In cases of _____ harassment, a worker feels uncomfortable because of sexual and sexualized situations in the workplace

A) quid pro quo B) hostile environment C) negation D) crisis

Communication & Mass Media

Future-oriented cultures are spontaneous and experience each moment as fully as possible

Indicate whether the statement is true or false.

Communication & Mass Media

Which of the following is true of power?

a.  Power is always earned by virtue of some extraordinary quality of the powerful person.   b.  A person can exert power over another person, even if only one of them sees that person as powerful.   c.  Power, in many cases, is simply based on the perception of the powerful and less powerful person in the relationship and each one's acceptance of his or her role.   d.  Once one person assumes the power in a relationship, it is extremely rare for the other person to move into the more powerful role.

Communication & Mass Media