Focus groups have become one of the major marketing research tools for getting insight into consumer thoughts and feelings. However, a researcher relying solely on focus groups would likely be most concerned about which of the following?
A) finding a convenience sample
B) generalizing the results to the rest of the population
C) administering the questions
D) orchestrating cooperation among participants
E) generating qualitative data
B
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The Scottish philosopher and historian Thomas Carlyle believed that among the undistinguished masses are people of light and learning, individuals superior in power, courage, and understanding. Which of the following views is most likely reflected by Carlyle?
A. The heroic theory B. The cognitive resources theory (CRT) C. The great man theory D. The dual-process theory
_____________ leaders use their power wisely by leading through a set of morals.
a. Values-based b. Empowering c. Shared d. Transformational
Why do different organizations have different learning curves?
What will be an ideal response?
Learning has a ________ effect on commitment.
A. moderate positive effect on performance and a weak positive B. weak negative effect on performance and a strong positive C. strong positive effect on performance and a strong positive D. weak positive effect on performance and a weak negative E. moderate negative effect on performance and a moderate positive