Some people call the late Yasser Arafat a "terrorist," both fearing and reviling him. Some people call him a "freedom fighter," both loving and praising him. The use of these words to describe or evaluate Arafat reflect the power of words to __________.

A. create perceptions
B. influence actions
C. make relationships
D. build barriers


Answer: A

Communication & Mass Media

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Indicate whether the statement is true or false

Communication & Mass Media

The theory that claims the mass media have the power to represent the ideology of privileged groups as natural and good is

A) Uses and Gratifications Theory. B) Agenda Setting Theory. C) Cultivation Theory. D) Critical Theory. E) Attribution Theory.

Communication & Mass Media

The inverted pyramid is a writing style favored by journalists

Indicate whether the statement is true or false.

Communication & Mass Media

Advertising a product is as important as producing a good product. Keeping this in mind, companies try to build creative ideas to reach out to potential customers, and they also take various steps to advertise their products differently

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Communication & Mass Media