Which of the following accurately describes new-category entries?
A. products that are reintroduced into the marketplace after having been off the market for a lengthy time
B. products that have new packaging, different features, and updated designs and functions
C. products that extend and supplement a company's established product line
D. inventions that have never been seen before and create a new market
E. products that are new to a company but not new to the marketplace
Answer: E
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