Which of the following is the best example of a mass media advertising channel?
A. USA Today
B. Cosmo Girl magazine
C. Skateboarder magazine
D. Weight Watchers Magazine
E. Home and Garden TV (HGTV)
Answer: A
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U.S. GAAP and IFRS require firms to disclose the fair value of financial instruments in a note to the financial statements. What should such a note include?
The limitations of financial performance measures ________
A) lead management to use a time horizon of more than five years B) make it difficult for companies to create goal congruence C) lead management to use the gross book value of assets D) can be overcome by taking a broader view of performance
With supply chains, performance measurement systems become much larger and are complicated by:
a. Push supply chains b. Varied relationships, trust and interactions c. Demand-driven supply networks d. SCOR supply chains
An investment project has an initial cost of $382 and cash flows $105, $130, $150, and $150 for Years 1 to 4, respectively. The cost of capital is 9 percent. What is the discounted payback period?
A) 2.76 years B) 3.57 years C) 3.42 years D) 3.68 years E) 2.92 years