Broad differentiation strategies generally work best in market situations where
A. the products of rivals are weakly differentiated and most competitors are resorting to clever advertising to try to set their product offerings apart.
B. low-cost value drivers are easily obtained.
C. socially complex intangible attributes such as company reputation, long-standing relationships with buyers, and image are relatively easier to imitate.
D. technological change is fast-paced and competition revolves around rapidly evolving product features.
E. market competition revolves around slowly evolving product features.
Answer: D
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a. True b. False