________ refer to printed or electronic certificates that offer discounts on particular items and is/are redeemed at the time of purchase
A) Coupons
B) Rebates
C) Premiums
D) Trade allowances
E) Trade promotions
Answer: A
Explanation: The biggest category of consumer promotion is coupons, printed or electronic certificates that spur sales by giving buyers a discount when they purchase specified products.
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The cost of merchandise sold during the year was $50,000 . Merchandise inventories were $12,500 and $10,500 atthe beginning and end of the year, respectively. Accounts payable were $6,000 and $5,000 at the beginning andend of the year, respectively. Using the direct method of reporting cash flows from operating activities, cashpayments for merchandise total
a. $49,000 b. $47,000 c. $51,000 d. $53,000
Adapt to a small business the process of marketing strategy formulation presented in Exhibit 2–4.
What will be an ideal response?
Megan is charged with jaywalking, which is classified as
a. a misdemeanor. b. a felony. c. a petty offense. d. no crime.
Which of the following statements regarding convertible term insurance is true?
A) Evidence of insurability must be provided to convert the policy. B) More term policies are converted using the original-age method than using the attained-age method. C) The converted coverage has a lower face amount than the term coverage. D) The annual premium for the cash value coverage is lower if an original-age conversion is used than if an attained-age conversion is used.