Brand personality analysts identified the popular music channel MTV as daring, spirited, and highly imaginative. As per Jennifer Aaker's research, which of the following brand personality traits best suits MTV?

A) excitement
B) sincerity
C) competence
D) ruggedness
E) sophistication


A

Business

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An alternate term for a timing difference is a______________

Fill in the blank(s) with correct word

Business

Financial information exhibits the characteristic of consistency when

a. accounting procedures are adopted which smooth net income and make results consistent between years. b. extraordinary gains and losses are shown separately on the income statement. c. accounting entities give similar events the same accounting treatment each period. d. expenditures are reported as expenses and netted against revenue in the period in which they are paid.

Business

A 60-day, 12% note received from a customer for $50,000, dated May 15, is endorsed to the bank on May 25, and the bank discounts the note at 15%. If the note is dishonored by the maker and the bank charges a $20 protest fee, what is the amount payable to the bank on July 14?

A) $51,000 B) $51,020 C) $56,020 D) $50,000

Business

Hilltop Golf Course is planning for the coming golfing season

Investors would like to earn a 10% return on the company's $50,000,000 of assets. The company primarily incurs fixed costs to groom the greens and fairways. Fixed costs are projected to be $32,000,000 for the season. About 500,000 rounds of golf are expected to be played each year. Variable costs are about $17 per round of golf. Hilltop golf course has a favorable reputation in the area and, therefore, has some control over the sales price of a round of golf. Using a cost-plus pricing approach, what sales price should Hilltop charge for a round of golf to achieve the desired profit? A) $64 B) $81 C) $47 D) $91

Business