Which marketing research company identifies communities on the basis of lifestyle clusters?
a. A.C. Nielsen
b. Sales & Marketing Management
c. Editor & Publisher
d. Information Resources Inc. (IRI)
a
You might also like to view...
Recruiters for Mountainview College were under extreme pressure to increase an enrollment goal by 10 percent. As a result, they admitted many students who were marginally qualified and who performed poorly in classes. This is an example of which problem associated with control systems?
A. overemphasis on means instead of ends B. overemphasis on paperwork C. overemphasis on one instead of multiple approaches D. too much control E. too little participation
What are some of the ways that the Credit Card Accountability Responsibility and Disclosure Act attempts to protect college students from deceptive practices by credit card companies?
What will be an ideal response?
A company issued 4,000 shares of $5 par common stock for $30 per share. The company purchased 1,200 shares as treasury stock at $32 per share. Later, the company reissued 400 shares of the treasury stock at $34 per share. Which of the following is true?
a. The Treasury Stock account should have a balance of $25,600. b. The company has a gain of $800 that should appear on the income statement. c. The Treasury Stock account should have a balance of $24,800. d. The company has a gain of $1,600 that should appear on the income statement.
Prepayments for Julianna Company decreased by $2,000 during Year 3, the firm expensed less cash during Year 3 for new prepayments than it expensed prepayments of earlier years. Assume that all prepayments relate to selling and administrative activities. The journal entries that Julianna Corporation made in the accounting records during the year had the following combined effect: Selling and
Administrative Expenses . . . . . . . . . . . . . . 35,500 Cash . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33,500 Prepayments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2,000 To explain the change in the statement of cash flows T-account work sheet for Prepayments a. add back $33,050 to net income. b. add back $2,000 to net income. c. subtract $2,000 from net income. d. subtract $33,500 from net income. e. subtract $2,000 from retained earnings.