If the cost for a 4-color print ad is $150,000 and the magazine has 3,000,000 readers, the CPM would be:
A) $50.00
B) $500.00
C) $20.00
D) cannot be determined from the information given
A
You might also like to view...
The terms “teams” and “groups” are often used interchangeably. Compare the two terms as it applies to organizations.
What will be an ideal response?
Topsider Inc. is evaluating whether to replace an existing leather-cutting machine with a new machine that has a five-year life. The old machine has current salvage value equal to $3,000; its salvage value in five years is expected to be zero. The net (after-tax) salvage value of the new machine in five years is expected to be $6,000. If the new machine is purchased, Topsider will have to invest $3,520 in its net working capital. Based on this information, what is the new machine's terminal cash?
A. $6,000 B. $3,520 C. $9,520 D. $7,000 E. $3,000
In selecting leaders, we want them to have a ______.
A. strong expertise in the industry B. a high degree of self-awareness C. unpredictability D. none of these
Which of the following alternative methods for making information systems identification and selection decisions has the highest associated cost?
A) Development group B) User department C) Steering committee D) Top management E) End user