A set of rigid and unfavorable attitudes toward a particular group that is formed regardless of the facts is called

A) prejudice
B) stereotyping
C) discrimination
D) ethnocentrism


A

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When conducting marketing research abroad, researchers must, adopt the ethical guidelines of not only the domestic country but the host country as well

Indicate whether the statement is true or false

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Today, husbands married to women in paid jobs equally share the responsibility for family care and housework.

Answer the following statement true (T) or false (F)

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Which of the following is an example of a trade sales promotion method?

A. Frequent-user incentives B. Point-of-purchase displays C. Retailer coupons D. Free merchandise E. Money refunds

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A favorable balance of payments exists when more money is flowing ____________________ the country than ____________________ of the country.

Fill in the blank(s) with the appropriate word(s).

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