All the PR benefits a firm receives without having directly paid for anything is called ________ media
A) earned
B) open
C) passive
D) inherent
E) internal
A
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Global CEOs desire ___________ even more than profit growth, stimulating innovation, customer loyalty, and finding qualified employees.
A. an ethical workplace B. organization diversity C. an increased usage of MBO D. happy employees E. excellence in execution
Costs of maintaining leased property such as insurance, maintenance, and property taxes are referred to as
A) executory costs. B) residual value costs. C) participatory costs. D) incremental costs.
What makes an experimental design a "true" experimental design?
A) There are no "false" variables. B) It truly isolates the effects of the independent variable on the dependent variable while controlling for effects of any extraneous variables. C) It is performed by a certified marketing researcher. D) both A and C E) none of the above
When people from different backgrounds come together, there is the potential for ______ misunderstandings, stereotyping, and distrust.
a. less b. more c. about the same level d. interpersonal