Explain the difference between the central and peripheral routes to persuasion
What will be an ideal response?
The central route to persuasion tends to be rational and information-based. People
engaged in this route of processing are actively trying to understand and evaluate the
arguments in a persuasive message. In contrast, the peripheral route involves
persuasive cues that are peripheral to the message content. Such cues might be source
credibility or likeability, a highly distracting environment, or simply other contextual
factors. Both routes can produce persuasion, although persuasion via the central route
is often more resistant to later persuasive attempts. However, the central route is
subject to some biased processing, such as overcorrection. Individuals eager to hold a
"correct" attitude may sometimes work hard to show that they are persuadable by an
unlikeable source, having learned that they are prone to be persuaded more by a
likeable source.
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In psychosexual theory, how is the ego related to the id and the superego?
a. The ego is mostly unconscious, pushing the id and superego into awareness. b. The ego tries to satisfy the id without offending the superego. c. The superego is the commander-in-chief, the ego is the sergeant, and the id is the private. d. The ego's moral and ethical principles dictate the actions of the id.
What is it called when a person who has been raped does not discuss the rape with anyone?
a. The acute phase of recovery b. The phase of self-blame c. Silent rape reaction d. Rape myth syndrome
Cognitive models of depression
a. maintain that negative thinking is what leads to depression in many people. b. cannot be adequately and ethically tested for cause and effect. c. has been supported in longitudinal studies of college students. d. All of these
Mrs. Frishman is concerned because her teenage son has become increasingly critical of others, while maintaining a high sense of idealism for the world at large. Mrs. Frishman could
A) get him involved in community service, which will serve as a positive outlet for his idealism. B) respond patiently to his remarks and point out positive features of his targets to help him see that the world is made up of blends of virtues and imperfections. C) speak to him honestly about her concerns and let him know that his critical behavior offends her. D) ignore his critical comments, as he will eventually grow out of this stage.