Stories that convey the values, style, and history of an organization are known as:

a. Corporate stories.
b. Personal stories.
c. Historical stories.
d. Collegial stories.


a. Corporate stories.

Communication & Mass Media

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Discuss how you would develop a lecture on "The Essential Qualities of Informative Speeches."

What will be an ideal response?

Communication & Mass Media

What is most likely to produce a dynamic balance?

a. objects that are spaced equidistant from the screen edges b. the golden section c. graphic elements that are concentrated on one side of the screen d. graphic elements that have the same degree of saturation e. neutralizing all vectors

Communication & Mass Media

Checking for proper subordination ensures that

A) the claims in the outline are precise and clear. B) the purpose of the speech is appropriate to the situation. C) the main points are parallel in importance. D) the sentences are complete. E) the supporting material is relevant to the idea it supports.

Communication & Mass Media

According to the text, similarity as an aspect of perception is the

A. perceptual organization of information based on physical space between objects. B. perceptual organization of information based on perceived points of similarity across distinct items. C. organization of information based on perception and interpretation. D. perceptual organization of information based on interpretation.

Communication & Mass Media