The MOTO sector of the retail industry is most similar to the ________ sector.
A. specialty stores
B. general merchandise
C. online retail sales
D. consumer durables
Answer: C
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Ordinarily, a corporation owning a significant portion of the voting stock of another corporation accounts for the investment using the equity method
a. True b. False Indicate whether the statement is true or false
Which of the following best describes the type of information a marketing manager would need to know when determining the competitor's major objectives?
A) whether they are pursuing growth or profit-related objectives B) the demographics of the competitors' employees C) the demographics of the competitor's CEO D) the contributions to nonprofit organizations in the previous year
Why is price considered one of the most flexible elements of the marketing mix?
What will be an ideal response?
Patent treatment is standardized owing to
A. WIPO, TRIPS, and the Paris Union. B. domestic laws in various nations. C. the UN Commission on Patents. D. the WTO.