In which of the following situations is the cross-functional challenge likely to be the greatest?
A. a firm selecting employees for Six Sigma quality training
B. a firm's decision to obtain its raw materials from a new supplier
C. an advertising campaign that has been developed based on another successful advertising campaign and is targeting a similar audience
D. a quality control department that has been formed by selecting the most experienced employees of a division
E. a company's plan to diversify operations by entering a new industry
Answer: E
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