A telemarketer calls a college student on the phone and offers a one-year subscription to Business Week at a 50 percent discount. This is an example of
A. advertising.
B. sales promotion.
C. mass selling.
D. personal selling.
E. publicity.
Answer: D
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Strategic planning should communicate not only general goals about growth and profits but also
A. how to pay for them B. ways to increase organizational synergy C. how to increase market share D. ways to achieve them E. methods related to MBO
Great Plains Company has acquired a property that included both land and a building for $500,000. The company paid cash. The company hired an appraiser who has determined that the market value of the land is $300,000 and that of the building is $400,000. Journalize the lump-sum purchase. Omit explanation. (Round any intermediate calculations to two decimal places, and your final answer to the nearest dollar.)
What will be an ideal response?
Which DADA syndrome stage is characterized by experiencing low emotional states and lack of motivation?
A. depression B. anger C. aggravation D. acceptance
Thom refused his employer's request to falsify the contents of a report to the Department of Labor. The employer subsequently discharged Thom for insubordination. In his wrongful discharge suit, Thom would be able to argue the ______ exception to at-will-employment?
A. equal employment B. public policy C. implied contract D. quasi-contractual obligation