Which of the following describes cooperative branding?
A. when advertising identifies a brand as a part that makes up another product
B. when two brands receive equal treatment, borrowing from each other's brand equity
C. when products are advertised together to suggest usage together
D. when advertising identifies a brand that should not be used with another product
E. when advertising identifies a family of brands
Answer: B
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Which are two main types of external funds for venture financing:
A. Debt and equity B. Debt and savings C. Savings and investors D. Equity and savings
Which of the following statements is true?
A. Modifications to a package body changes the status of dependent objects. B. Modifications to a package body does not change the status of independent objects. C. Modifications to a package header does not change the status of dependent objects. D. Modifications to a package body does not change the status of dependent objects.
Catherine works as a receptionist at a library. A rare-books collector visits the library and asks Catherine if the library might be interested in buying his books. In this scenario, what is the best action for Catherine to take? A. She should ask to see the books and should provide a positive opinion about the books. B. She should allow the visitor to directly meet the library owner without
asking for permission. C. She should reply that she cannot make decisions about purchases, but she will contactsomeone in the library who can. D. She should provide complete information about the library's business and personnel to help the visitor assess the library's possible interest in buying the products.
Which statement below is false with respect to your investment style in a 401(k) plan?
A) Be ultra-conservative, select fixed-income annuities. B) Be conservative, select money market funds. C) Be somewhat aggressive, particularly if you are a young person with a long investment horizon. D) Be ultra-aggressive, select risky investments and frequently time the markets.