What are the situations in which guarantees are most effective?
What will be an ideal response?
Guarantees are most effective when either the company or the product is not well known, so a "money-back" guarantee in that case would reduce the buyer's perceived risk and provide them with confidence in purchasing the product. The second area is when the product/service is superior to competition in quality and performance.
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Situational pressure includes personal or job related stresses that could coerce an individual to act dishonestly
Indicate whether the statement is true or false
What is the most accurate statement about proofreading and document errors?
A) Documents with errors do not affect your credibility or the success of your organization. B) You should proofread your document continuously while writing it. C) Checking format is not part of the proofreading stage. D) It can be difficult to catch our own errors because most of us read what we thought we wrote.
In order to have some of its cereals highlighted in a mailing sent out by Safeway, Kellogg has agreed to pay a portion of their costs associated with the advertising mailer. Kellogg's payment is designed to
A. facilitate reseller support. B. encourage product trial. C. retain loyal customers. D. identify prospects. E. reduce sales fluctuations.
Jia's Kitchen Stuff has recently sold 1,000 shares of preferred stock. What is the value of the stock assuming 10 percent required rate of return and a preferred dividend of $6.75?
What will be an ideal response?