Which of the following is not a step in content analysis?

a. interview the content author or producer
b. develop a research question about communication content
c. define the content to be analyzed
d. sample the universe of content
e. select units for coding


a. interview the content author or producer

Communication & Mass Media

You might also like to view...

The news stories that are tailored for local newspapers by stressing on the local angle are called

a. hometowners. b. junkets. c. pseudoevents. d. newsjackers.

Communication & Mass Media

When Lizette was appointed editor of her company's newsletter, she noticed the publication could be improved on many levels. However,she decided to make incremental changes by first changing the layout so every page followed the same pattern

What is this pattern called? a. Template b. Sidebar c. Masthead d. Magapaper

Communication & Mass Media

When you communicate your emotions at work, others might perceive that you are showing weakness

Indicate whether the statement is true or false.

Communication & Mass Media

When his mother walked into the room, Jack was playing a game on his computer. She asked Jack what he would prefer to have for lunch, to which he gave a non-committal shrug and continued playing his game

Which characteristic of face-to-face communication is best illustrated in this scenario? a) Modal contradictio b) Distraction c) Media richness d) Modal reinforcement

Communication & Mass Media