When is it a good idea to use the direct approach for persuasive messages?

What will be an ideal response?


Answer: Using the direct approach for persuasive messages can be effective when your audience is ready to hear your proposal or when you've been building your case through several indirect messages, and now it's time to make your request. In some cases, your request will be anticipated, so the direct approach is fine. When you have a close relationship with your audience and the message is welcome or at least neutral, the direct approach can be effective.

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