Semioticians study
a. argumentation and persuasion
b. interpretation and meaning
c. the structure and properties of stories
d. human communication as drama
e. the ways in which communication maintains power structures in society
b. interpretation and meaning
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The "Rule of Three" applies
a. to the key points in presentations. b. to the language strategy of repetition. c. to story titles. d. to answers b and c. e. to answers a, b, and c.
In some cultures, business persons assume that appointments will not take at the agreed upon time; a lengthy wait is a routine occurrence
Indicate whether the statement is true or false.
Online marketing tools for business to business include
a. Catchy themes to get the attention of business buyers b. Consideration of how and where business people buy the product c. Integrated personalized direct mail programs using PURLs d. Lateral streaming interactive turnkey media installations
Documentary traditions that seek to record events and activities as they occur with minimal evidence of the presence of filmmakers, including interviews, are known as ___________________________.
A. Direct cinema B. Frontline C. Photojournalism D. Hand-held