This theory states that the media tell people what to think about, not what to think

A) Two-step model
B) Bullet model
C) Mean-world theory
D) Agenda-setting theory


Answer: D

Communication & Mass Media

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One of the important contributions of the ELM is that a variable can play different roles depending on the situation. In situations of high elaboration, what role is speaker credibility most likely to play?

a. influence elaboration valence b. influence elaboration strength c. serve as a peripheral cue d. influence degree of elaboration

Communication & Mass Media

There are __________ stages of the perception process

Fill in the blanks with correct word

Communication & Mass Media

What is a cliché?

a. a dictionary definition of a word b. a speech device used to present specific information c. an overused expression. d. a concrete word or phrase which expresses clear communication

Communication & Mass Media

The word “feel” is most likely to be used in which persuasion style?

a. Instrumental b. Quasilogical c. Presentational d. Analogical

Communication & Mass Media