When might a marketer be most likely to use a comparative ad?
What will be an ideal response?
Comparative ads are best for brands that have a smaller share of the market and for firms that can focus on a specific feature that makes them superior to the competition.
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Data that can be presented in a pie chart may also be presented in a bar chart, but the reverse is not always true
Indicate whether the statement is true or false
A chemical company spent $532,000 to produce150,000 gallons of a chemical that can be sold for $4
80 per gallon. This chemical can be further processed into a weed killer that can be sold for $9.20 per gallon. It will cost $270,000 to process the chemical into the weed killer. Which of the following is true? A) To maximize operating income, the company should continue to sell the chemical as is. B) If the company decides to process further, it will increase operating income by $578,000. C) If the company decides to process further, it will increase operating income by $390,000. D) If the company decides to process further, it will decrease operating income by $1,380,000.
The ________ column is the column corresponding to the entering variable
Fill in the blank with correct word.
While preparing for an interview, information about the job sought pertinent in an interview includes _____.
A. job title B. job redesign C. job enlargement D. job rotation