The product life cycle concept encourages marketing managers to act reactively.

Answer the following statement true (T) or false (F)


False

The product life cycle concept encourages marketing managers to plan so they can take the initiative instead of reacting to past events.

Business

You might also like to view...

What are the advantages of separting new systems development from systems maintenance?

Business

What is value?

A. It refers to inexpensive merchandise. B. It is the relationship between desires and needs. C. It is the relationship between what consumers receive and what they have to pay for it. D. It is the relationship between what consumers have and what they want. E. It refers to the lowest price and the lowest quality merchandise or service.

Business

The accounting rate of return is calculated by dividing the project's investment by its net income

Indicate whether the statement is true or false

Business

During its first year of operations, Silverman Company paid $14,000 for direct materials and $19,000 for production workers' wages. Lease payments and utilities on the production facilities amounted to $17,000 while general, selling, and administrative expenses totaled $8,000. The company produced 5,000 units and sold 3,000 units at a price of $15.00 a unit.What is the amount of finished goods inventory on the balance sheet at year-end?

A. $15,000 B. $20,000 C. $10,000 D. $4,000

Business