A letter of credit that is confirmed in the ________ country has the additional advantage of eliminating the problem of ________
A) exporter's; portfolio risk
B) importer's; blocked foreign exchange
C) exporter's; blocked foreign exchange
D) none of the above
Answer: C
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The payback method is often more useful than the net present value method for evaluating systems projects because the effective lives of information system tend to be short and shorter payback projects are often desirable
Indicate whether the statement is true or false
The cognitive step of the AIDA model is ________.
A. advertising B. interest C. desire D. attention E. remembering action
Pricing objectives very frequently are designed to maximize profit, which necessitates a ________ pricing strategy.
A. price skimming B. price war C. penetration D. value E. target return on investment (ROI)
When a product experiences an increase in the number of competitors, it is usually in the _____ stage of the product life cycle; however, when that competition becomes intense, it is in the ____ stage.
A. introduction; maturity B. introduction; growth C. growth; decline D. growth; maturity E. maturity; decline