Willar expects his new business to support him and his family.  This means his asset and financing requirements will:

A. increase.
B. decrease.
C. remain the same.
D. depend on the size of his family.


Answer: A

Business

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______ is a constant lack of interest and motivation to perform one’s job.

A. Functional B. Dysfunctional C. Stress D. Burnout

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The S-C-P concept enables a firm to do what?

a. Identify opportunities for a business, especially if it is planning to enter into an industry as a new player b. Help determine if an industry is attractive enough to remain competing in c. Gain competitive advantage by differentiating its products or services d. All of the above

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Pricing information is not a trade secret.

Answer the following statement true (T) or false (F)

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Which one of the following marketing aspects have contributed most to Coca-Cola’s success as a global brand?

a. global advertising b. intensive distribution c. consistent price strategy d. global image

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