During the 1960s, there were numerous issues to be addressed and companies adjusted their policies to generate public support and awareness. Which skill set of a public relations manager helped mitigate this situation, and how?

a) Issues management; this can help to earn public goodwill and understanding
b) Audience analysis; this can improve community relations and product publicity
c) Strategic planning; this can ensure that public relations is a contributor to the bottom line
d) Reputation management; this can increase credibility and trust in the minds of the public


a

Communication & Mass Media

You might also like to view...

Throughout mass media history, what political systems with top-down governances have been most common?

A) Authoritarian B) Democratic C) Republican D) Sovereign

Communication & Mass Media

When you arrange your ideas from the least to the most important, you are using the principle

of ________. Fill in the blanks with correct word

Communication & Mass Media

________ are created by communication theorists to help us weave together the basic elements of the communication process.

A. Structures B. Models C. Codes D. Symbols

Communication & Mass Media

Media portrayals cultivate unrealistic views of relationships

Indicate whether the statement is true or false

Communication & Mass Media