Which of the following is NOT one of the four important contributions an effectively trained company sales force can make to consumer marketing?
A) remind end-consumers about the product
B) increase stock position
C) build enthusiasm
D) conduct missionary selling
E) manage key accounts
A
You might also like to view...
Most of the world's population now lives in countries that are
a. integrated or becoming integrated into world markets. b. trying to overcome economic isolation. c. cutting back on foreign investment. d. economically independent.
If production exceeds sales, absorption costing net income is less than variable costing net income
Indicate whether the statement is true or false
As inventory is sold in many retail businesses, the largest expense is created
Indicate whether the statement is true or false
The major disadvantage of a decentralized organizational structure is that it can result in
A. putting the organization at risk if higher-level management is unaware of their actions. B. discouraging lower-level managers and rank-and-file employees from exercising initiative. C. increasing the size of the corporate bureaucracy. D. creating more layers of management. E. reducing a company's response times to changing external events.