This has become the most commonly accepted way of measuring ad placement efficiency in radio
A. impressions B. CPP C. reach D. both A & B E. both B & C F. all of these G. none of these
B. CPP
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In the following series of numbers (6, 6, 6, 8, 9, 10, 10), 6 is the______.
a. mean b. median c. mode d. base
The role you assume in a group may depend on who else is in the group
Indicate whether this statement is true or false.
Barbara explains to her friends that she does not like people from Mexico because her parents told her they come to the United States illegally to steal Americans’ jobs, but Americans would never go to a foreign country and do that. When she does this, Barbara is ________________ Mexicans.
a. speaking about b. speaking for c. speaking around d. speaking to
Which of the following is true of passive listening?
A) ?It is done when we are not really interested. B) ?It is the conscious process of receiving messages. C) ?It is characterized by attending to an entire message. D) ?It is seldom done when we are trying to multitask.