The market nicher is a specialist. Characterize the end-user specialist role that can be assumed by the market nicher
What will be an ideal response?
When the firm assumes the end-user specialist role, it specializes in one type of end-use customer. For example, a value-added reseller (VAR) customizes computer hardware and software for specific customer segments and earns a price premium in the process.
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Commission is typically used:
A) when the products have long selling cycles like several years. B) when management wants to encourage activities like market research that do not generate revenue. C) for new salespeople, who are unlikely to generate substantial sales in the short run. D) to reward the best performance and motivate a high level of selling effort.
The "incontestability clause" found in life insurance policies:
A. allows the insurer to contest its liability on the policy only if the policy has been in force for a specified period of time. B. allows the insurer to object on the basis of absence of insurable interest. C. bars the insurer from objecting on the basis of the purchase of the policy with the intent to murder the insured. D. bars an insured from reinstating a lapsed policy that has not been surrendered for its cash surrender value.
When managers intervene in a subordinate's conflict, they generally use one of three dominant styles. What occurs when the manager uses an adversarial intervention?
What will be an ideal response?
If individuals are trying to determine their purpose, it involves asking which of the following fundamental questions?
a. Who am I? b. What am I meant to do here? c. What am I trying to do with my life? d. All of these questions